RecordNumber :
11731
LC Class :
HF
LC Number :
5415.12
LC CutterNumber :
.B6S3
LC Date :
2015
Author :
Schaffmeister, Niklas
Title :
Brand building and marketing in key emerging markets : a practitioner's guide to successful brand growth in China, India, Russia and Brazil
Publication :
New York: Springer
Publication Year :
2015.
Subject :
Marketing-- BRIC countries -- Management , Product management-- BRIC countries , Marketing-- Management , Product management , BRIC countries
Author Statement :
Niklas Schaffmeister
Link To Document :

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